If you are running a small business, your business is likely grappling with a myriad of changes that are challening the commonplace strategies you’ve generally used to communicate with [...]
Content marketing is the new and the more impactful way of communicating to your prospects and a clearly defined set of customers. Compared to traditional advertising which has become [...]
Its no secret to many business-minded people that the secret sauce to a successful venture is to be able to reach as many people as possible, so you can create solid customers in the long run. If [...]
Email marketing is a double edged sword and its greatest benefit can also cut deeply into your bottom line. On the one side, email is a very low cost way to reach and follow up with a large [...]
Properly implemented, deployed and managed, a CRM system will bring significant benefits to your organisation. It will help you manage your data, run your marketing campaigns, streamline your [...]
1. Content Marketing Generates More Inbound Traffic to Your Site The primary benefit content marketing delivers for your business is to generate valuable inbound traffic to your blog, website, [...]
1. Comment on blogs A great way to get your website popular is to comment on other blogs. For this to work you have to leave comments on blogs that are related to your website and the comments [...]
1. Anchor Text Google are now relying less and less on keywords in anchor text as a ranking signal. Links should be built in large chunks or relevant text using anchor texts like “Click here for [...]
1. Seasonal Content and Promotions Keep up with holidays and what’s happening year-round. Offer timely content and promotions on a regular basis. 2. Free Samples and Trials Let potential buyers [...]
Write for humans — don’t optimize for robots its 2015, nobody wants to read SEO content not even the search engines. Everything points to the fact that Google prefers natural content to obvious [...]